Tuesday, February 28, 2012

The Tiny Art of Elevator Pitches: How to Craft Them & How to Use Them Presented by Carrie Lofty

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The Fantasy, Futuristic and Paranormal Chapter of RWA Presents

The Tiny Art of Elevator Pitches: How to Craft Them & How to Use Them Presented by Carrie Lofty

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Every word counts! If you've ever considered attending a conference, you've probably heard the term "elevator pitch," which is nothing more than a bare-bones summary of your novel. But reducing tens of thousands of words down to 30 or less can be difficult, daunting, and confusing. What to leave in? What to ignore? How to give it punch and drama? I'll share the elevator pitches that got me in the door, as well as techniques for making them both concise and effective. Each student will be encouraged to share his or her pitch(es), and to identify the most important themes, details and character traits--the good stuff that will set your work apart. We'll also discuss how elevator pitches can help your career: from query letters and off-hand conversations, to finding your hook and focusing your writing before you even start!

When: March 5, 2012 through March 25, 2012

This workshop will be conducted via a Yahoo! email loop. Email invitations will be sent 48 hours prior to the beginning of the workshop. Just register for the workshop and complete the payment process via PayPal. The cost is $20.00 for FFnP members and $25.00 for non-FFnP members.

Refunds / credits are determined on a case by case basis. If a class should be canceled, then participants have a choice of a credit to be applied to a future workshop or a refund.

Speaker Information:          
Born in California and raised in the Midwest, Carrie Lofty met her English husband while studying abroad--the best souvenir! Since completing her master's degree in history, she has been devoted to raising their two precocious daughters and writing full time. Carrie's historical romances for Zebra and Carina Press have earned four-star praise from RT Book Reviews, which declared: "Lofty writes adventure romance like a born bard of old." In September she'll embark on a globe-trotting Victorian series from Pocket, beginning with Flawless--in which a suave viscount and his estranged wife must make a diamond company profitable or forfeit her inheritance. Carrie shares the name Ellen Connor with writing partner Ann Aguirre. Nightfall, the first of their hot-n-dirty apocalyptic trilogy from Berkley Sensation, earned a Top Pick from RT Book Reviews: "[A] frighteningly intense...and passionate story." The next two "Dark Age Dawning" romances, Midnight and Daybreak, will follow in 2011. You can find her online at www.carrielofty.com and www.ellenconnor.com.

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